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Broderick McKinney

Regional Vice President of the Central Region, BMW of North America, LLC

Broderick McKinney currently serves as Vice President, Central Region for BMW of North America, LLC. In this role, through his team of 35 associates, McKinney oversees all sales, marketing, aftersales and center development functions across the 12 midwestern states and 78 dealers that comprise the Central Region. He has served in this capacity since October 2020.

Previously, McKinney was Head of U.S. Dealer Relations and Program Strategy for Infiniti, and also spent time as Regional Sales General Manager. His career began at Ford Motor Company as an associate in the Ford College Graduate Program for Marketing and Sales. While at Ford, he quickly advanced through numerous Field and Regional positions with increasing responsibilities in the Sales and Aftersales divisions. In 2003, McKinney (originally) joined the BMW Group as a Market Sales Operations Manager, and ultimately advanced to Department Head, MINI, Central Region.

In addition to his deep automotive operational experience, McKinney spent two 2 years at Whirlpool Corporation as Director, Product and Post-Purchase for the Jenn-Air brand.