The New BMW X7 Undergoes Endurance Tests Under Extreme Conditions.
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Christophe Koenig
BMW Group, Media Relations Manager BMW X Models, xDrive, Accessories, Acoustics -
Eckhard Wannieck
BMW Group, Head of Product, Brand Communication BMW
Prototypes of the first Sports Activity Vehicle for the luxury segment demonstrate their supreme versatility during test drives at the polar circle, on desert tracks and on the highway.
Munich, Germany - August 10, 2018... The Sports Activity Vehicle is heading for the luxury segment. And on its way there it is undergoing a true endurance test marathon. An equally extensive and diverse test programme takes the camouflaged prototypes of the new BMW X7 across challenging terrain all over the world. Earlier winter test drives on snow and ice at the edge of the polar circle were followed by long-distance endurance tests on desert and gravel tracks under the South African sun. Hectic stop-and-go-traffic in the urban jungle alternates with dynamic load tests on winding country roads and highways. Under extreme challenges and a wide spectrum of weather and road surface conditions the first luxury-segment BMW X model has provided the ultimate proof of its supreme driving characteristics within the framework of driving dynamics testing.
With its impressive appearance, exceptionally generous interior space, sophisticated drive and suspension technology and exclusive equipment features, the BMW X7 is the latest interpretation of luxurious driving pleasure in the style of the Munich-based premium brand. The combination of supreme off-road performance and superior driving dynamics on the road so typical of a Sports Activity Vehicle is entering a further vehicle segment. With the upcoming presentation of the latest and also largest BMW X model at the end of 2018, BMW is continuing its current product offensive in the luxury class with a yet further fascinating vehicle concept. The increased presence in this segment is one of the action fields which have been defined by the BMW Group within the framework of its NUMBER ONE > NEXT strategy.
The prototypes of the new BMW X7 were produced at the BMW Spartanburg plant. The competence centre for BMW X models in the US Federal State of South Carolina will also become the place of origin for the production model. Despite conspicuous camouflaging, the preproduction vehicles reveal the imposing dimensions as well as the both clear and harmonious proportions of the BMW X7.
In the new BMW X7, luxury, diversity and sportiness combine to form a unique entity. The current tests impressively demonstrate the driving experience that can be enjoyed in the sophisticated ambience of the vehicle’s interior even under adverse climatic conditions and on the most varying terrain. At the Winter Test Centre in Arjeplog, Sweden, during hot-climate tests, but also in everyday traffic situations around the home town of Spartanburg, the prototypes of the new BMW X7 have already had ample opportunity to convince with contemporary luxury and supreme diversity.
BMW Group in the United States.
BMW of North America, LLC was established 50 years ago to support the sales, marketing and distribution of BMW automobiles and motorcycles in the U.S. In 1993 BMW Group Financial Services NA, LLC was founded, and one year later BMW Manufacturing Co., LLC began assembling vehicles in South Carolina. In 2002 and 2003, BMW Group established MINI USA, and Rolls-Royce Motor Cars NA, LLC relaunching two iconic brands and rounding out its product portfolio.
Today, the BMW Group has a nationwide corporate footprint in the U.S. which consists of nearly 30 locations in 12 different states. Beyond the National Sales Company and Financial Services headquarters in Woodcliff Lake, NJ, its manufacturing plant in Spartanburg, South Carolina, and numerous other operational facilities, BMW Group in the U.S. also includes Designworks, a strategic design consultancy in Santa Monica, CA, BMW Group Technology Office USA, a technology research and development center in Silicon Valley, and BMW i Ventures, a venture capital fund, also in Silicon Valley.
BMW Group Plant Spartanburg is the largest single BMW production facility in the world, and the global center of competence for BMW Sports Activity Vehicles including the X3, X4, X5, X6, X7, and XM. The plant assembles more than 1,500 vehicles each day, and up to 450,000 annually. Since 1994, Plant Spartanburg has assembled nearly 7 million BMW vehicles in the U.S.
The BMW Group sales organization in the U.S. is represented through a network of 350 BMW retailers, 147 BMW motorcycle retailers, 104 MINI passenger car dealers, and 38 Rolls-Royce Motor Car dealers. The company’s activities provide and support over 120,000 jobs across the U.S. and contribute more than 43.3 billion to the U.S. economy annually.
Journalist note: Information about BMW Group and its products in the USA is available to journalists on-line at www.bmwusanews.com, www.miniusanews.com and www.press.bmwna.com
With its impressive appearance, exceptionally generous interior space, sophisticated drive and suspension technology and exclusive equipment features, the BMW X7 is the latest interpretation of luxurious driving pleasure in the style of the Munich-based premium brand. The combination of supreme off-road performance and superior driving dynamics on the road so typical of a Sports Activity Vehicle is entering a further vehicle segment. With the upcoming presentation of the latest and also largest BMW X model at the end of 2018, BMW is continuing its current product offensive in the luxury class with a yet further fascinating vehicle concept. The increased presence in this segment is one of the action fields which have been defined by the BMW Group within the framework of its NUMBER ONE > NEXT strategy.
The prototypes of the new BMW X7 were produced at the BMW Spartanburg plant. The competence centre for BMW X models in the US Federal State of South Carolina will also become the place of origin for the production model. Despite conspicuous camouflaging, the preproduction vehicles reveal the imposing dimensions as well as the both clear and harmonious proportions of the BMW X7.
In the new BMW X7, luxury, diversity and sportiness combine to form a unique entity. The current tests impressively demonstrate the driving experience that can be enjoyed in the sophisticated ambience of the vehicle’s interior even under adverse climatic conditions and on the most varying terrain. At the Winter Test Centre in Arjeplog, Sweden, during hot-climate tests, but also in everyday traffic situations around the home town of Spartanburg, the prototypes of the new BMW X7 have already had ample opportunity to convince with contemporary luxury and supreme diversity.
BMW Group in the United States.
BMW of North America, LLC was established 50 years ago to support the sales, marketing and distribution of BMW automobiles and motorcycles in the U.S. In 1993 BMW Group Financial Services NA, LLC was founded, and one year later BMW Manufacturing Co., LLC began assembling vehicles in South Carolina. In 2002 and 2003, BMW Group established MINI USA, and Rolls-Royce Motor Cars NA, LLC relaunching two iconic brands and rounding out its product portfolio.
Today, the BMW Group has a nationwide corporate footprint in the U.S. which consists of nearly 30 locations in 12 different states. Beyond the National Sales Company and Financial Services headquarters in Woodcliff Lake, NJ, its manufacturing plant in Spartanburg, South Carolina, and numerous other operational facilities, BMW Group in the U.S. also includes Designworks, a strategic design consultancy in Santa Monica, CA, BMW Group Technology Office USA, a technology research and development center in Silicon Valley, and BMW i Ventures, a venture capital fund, also in Silicon Valley.
BMW Group Plant Spartanburg is the largest single BMW production facility in the world, and the global center of competence for BMW Sports Activity Vehicles including the X3, X4, X5, X6, X7, and XM. The plant assembles more than 1,500 vehicles each day, and up to 450,000 annually. Since 1994, Plant Spartanburg has assembled nearly 7 million BMW vehicles in the U.S.
The BMW Group sales organization in the U.S. is represented through a network of 350 BMW retailers, 147 BMW motorcycle retailers, 104 MINI passenger car dealers, and 38 Rolls-Royce Motor Car dealers. The company’s activities provide and support over 120,000 jobs across the U.S. and contribute more than 43.3 billion to the U.S. economy annually.
Journalist note: Information about BMW Group and its products in the USA is available to journalists on-line at www.bmwusanews.com, www.miniusanews.com and www.press.bmwna.com
